Already known on the web for its matchy-matchy looks dedicated to the family, the Emoi Emoi brand recently decided to open up to retailers! And that's where we came in!

What appealed to us? Their commitment to more responsible fashion, with natural, organic, GOTS-certified and recycled materials. Their transparent manufacturing: the clothes are made in Portugal (yes, we made a little exception, because made in France for kids is too expensive) and the jewelry is made in a Parisian workshop.

But above all, their Love universe: sweet words, hearts everywhere, sunny patterns: in short, everything you need to cheer up the troops when things are going “bof”. We love it!